Spring Conference Schedule

The Business of Selling Pre-Drawn House Plans

Friday

April 24, 2020 – 

All of Friday’s activities are delivered virtually using Hopin.

Get a guided tour of the Hopin event experience as an attendee.

9:30 a.m. ~ 5:30 p.m. The Design & Build Expo Hall is open – using Hopin, an online conference and trade show platform.

  • Throughout the day, visit our sponsors virtual exhibit booths. Some will be avialable via webcam, others may have prepared a prerecorded video with valuable product or service information. All booths have a chat room and the ability to request more information.
  • National professionals’ meet & greet
  • Sponsor networking
  • Special offers, exclusive downloads, and virtual swag
10:00 a.m. ~ 11:00 a.m.

On the Hopin Main Stage

(1.0 Primary CE)

Presentation – Earn a passive income selling pre-drawn house plans. 

By Dan Sater, CPBD, FAIBD,
The Sater Design Collection

If you’re thinking about marketing pre-drawn house plans online or if you’re already doing it but not getting the results, you’d like to see, attend this session and learn from one of the most successful designers on the planet. The Sater Companies include The Sater Group, Inc., a full-service residential design firm specializing in luxury custom homes, and The Sater Design Collection, a pre-drawn house plan company. The Sater Design Collection services builders and individuals both nationally and internationally. Dan will share his experiences from the beginning of his notable 36-year career. Learn how he grew to be a featured designer by magazine publishers, how he built his own publishing company and markets plan books, magazines, and hard-cover books in major retail outlets. Dan will also share how print media evolved into digital and his vision for where the pre-drawn plan opportunities are going forward.

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11:00 a.m. ~ 11:15 a.m.

In the Hopin Session rooms

Breakout Sessions 

Visit with our Sponsors in the Expo Hall, participate in various pre-scheduled breakout sessions such as a personal Meet & Greet w/ Dan Sater, or create your own breakout session and invite others to attend.

BUY A TICKET

11:15 a.m. ~ 12:15 a.m.

On the Hopin Main Stage

(1.0 Primary CE)

Presentation – Handle local code amendments with confidence.

By Tom Moore, PE
Pinnacle Engineering

We all know that each local building department has its quirks when reviewing plans for permitting. How does this affect a national plan sales business? Discover from an engineer licensed in 42 states, the many structural challenges that will need to be overcome when selling house plans in all 50. Get helpful tips and ideas on how to communicate what you’re providing and the work that will need to be done by someone locally. And understand the difference between code minimum versus code compliant when setting up your ready-made plan templates.

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12:15 p.m. ~ 12:30 p.m.

In the Hopin Session rooms

Breakout Sessions 

Visit with our Sponsors in the Expo Hall, participate in various pre-scheduled breakout sessions such as personal Meet & Greet w/ Tom Moore, PE, or create your own breakout session and invite others to attend.

BUY A TICKET

12:30 p.m. ~ 1:30 p.m.

On the Hopin Main Stage

(1.0 Primary CE)

Presentation – Upsell using additional preset options and plan modifications.

By Keesee Associates

Consumers are savvier and bolder about asking for what they want. Rather than going to an established development and choosing an existing home, they want to participate in the design development of their home. The same is true for pre-drawn house plans. That’s why offering additional preset options, and plan modifications are essential upselling tools for the designer. Learn how to set up your drawing files using “Layer State Management” for fast and easy option conversions, as well as how to analyze and price custom stock-plan modifications.

BUY A TICKET

1:30 p.m. ~ 1:45 p.m.

In the Hopin Session rooms

Breakout Sessions 

Visit with our Sponsors in the Expo Hall, participate in various pre-scheduled breakout sessions such as personal meet and greets with our presenters, specialized topics relevant to the program, or create your own breakout session and invite others to attend.

BUY A TICKET

1:45 p.m. ~ 2:45 p.m.

On the Hopin Main Stage

(1.0 Primary CE)

Presentation – How to selfpublish your plans and resell others’. 

By Chip Hudson
PortfolioHomePlans.com

Learn how to set up a website and Facebook presence marketing your portfolio, and make an additional income by making your plans available on other home industry sites. Discover how to get started at no cost, as well as the fees and processes involved to begin publishing and selling a library composed of other designers’ projects. This session teaches you how to control pricing, shipping, modification service, and offer discounts. There will be tips on how to handle potential purchaser inquiries and guide them through their plan modification ideas.

BUY A TICKET

2:45 p.m. ~ 3:00 p.m.

In the Hopin Session rooms

Breakout Sessions 

Visit with our Sponsors in the Expo Hall, participate in various pre-scheduled breakout sessions such as personal Meet & Greet w/ PortfolioHomePlans.com, or create your own breakout session and invite others to attend.

BUY A TICKET

3:00 p.m. ~ 4:00 p.m.

On the Hopin Main Stage

(1.0 Primary CE)

Presentation – Don’t put your all your eggs in one basket; use multiple outlets.

Several retailers are offering ready-made house plans, and many are continually looking to add more products to their inventory. In most cases, their filters screen out all, but the highest quality home plans that they feel are the most relevant for today’s living and stand out because of strong visual representation. Go through a checklist of items that will help you sell to sites like Houseplans.com, Eplans.com, Dreamhomesource.com, Homeplans.com, Floorplans.com, Builderhouseplans.com, and more specifically, ArchitecturalDesigns.com.

BUY A TICKET

4:00 p.m. ~ 4:15 p.m.

In the Hopin Session rooms

Breakout Sessions 

Visit with our Sponsors in the Expo Hall, participate in various pre-scheduled breakout sessions such as personal meet and greets with our presenters, specialized topics relevant to the program, or create your own breakout session and invite others to attend.

BUY A TICKET

4:15 p.m. ~ 5:15 p.m.

On the Hopin Main Stage

(1.0 Primary CE)

Presentation – Can you protect your online assets from piracy?

By Louis K. Bonham | Of Counsel
Osha Liang

When you’re selling digital products, you benefit from the absence of inventory and shipping, but you get piracy as a constant threat instead. It is remarkably easy for someone to steal your intellectual property and use it without compensation. What is your liability? What is your recourse? Registering for copyright protection may not prevent theft, but it will make it easier to seek redressal in case someone steals your design. It’s not just anonymous thieves that steal your work. Learn a few essential words to include in your licensing agreement that thwart your paying clients from becoming infringers, too.

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5:15 p.m. ~ 5:30 p.m.

In the Hopin Session rooms

Breakout Sessions 

One last chance to visit with our Sponsors in the Expo Hall, participate in various pre-scheduled breakout sessions such as personal Meet & Greet w/ Louis Bonham, Attorney, or create your own breakout session and invite others to attend.

BUY A TICKET

5:15 p.m. ~ 5:30 p.m.

In the Hopin Session rooms

Closing Statements and Recognition

This is the American Institute of Building Design’s first attempt at a full-day virtual conference. Please hang around a little while longer to join the closing discussion and provide feedback on your experience as an attendee.

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