Building Design Business In A Box Training Schedule

A part of the:

 

 

Building Design Business in a Box

 

Friday

May 22, 2020 

All of Friday’s activities are delivered virtually using Hopin.

Get a guided tour of the Hopin event experience as an attendee.

9:30 a.m. ~ 5:30 p.m. The Design & Build Expo Hall is open – using Hopin, an online conference, and a trade show platform.

Visit with our sponsors in their exhibit booths throughout the day.

  • Throughout the day, visit our sponsor’s virtual exhibit booths. Some will be available via webcam, others may have prepared a prerecorded video with valuable product or service information. All booths have a chat room and the ability to request more information.
  • Watch for email links to make exhibitor appointments for specific times.
  • National professionals’ meet & greet
  • Sponsor networking
  • Special offers, exclusive downloads, and virtual swag
9:50 a.m. 

On the Hopin Main Stage

Welcome

AIBD Executive Director, Steve Mickley, sets the stage with some important conference announcements.

Building Design Business in a Box creator and AIBD Education Committee Chairman, Joseph Sirilla begins the day with a rallying welcome.

10:00 a.m. 

On the Hopin Main Stage

(1.0 Elective CE)

Contagious: Why Things Catch On

By Jonah Berger, Ph.D.
Professor, Wharton School of the University of Pennsylvania

We all know, building designers depend on word of mouth marketing. But according to Berger, the key to making things really popular happens long before it’s discussed at the water cooler or “liked” online. It starts with the message. Drawing on his groundbreaking research, he explains that there are six key steps that make products or ideas contagious. Those “STEPPS” — Social Currency, Triggers, Emotion, Public, Practical Value, and Stories — will help any product or idea spread like wildfire. Surprisingly, Berger also reveals just how little word of mouth is generated online versus elsewhere. This presentation will help you craft messages that people will share.

Jonah Berger is a professor at the Wharton School of the University of Pennsylvania. He is an expert on word of mouth, viral marketing, social influence, and how products, ideas, and behaviors catch on. Wikipedia

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Immediately following the presentation

In a Hopin Session Room

Offstage: with Jonah Berger, using a webcam and mic, meet with Jonah after his presentation. Ask questions, tell stories, and meet some of the other attendees. Or just listen in while others do.
11:00 a.m. 

In a Hopin Session Room

Social Converging (An Open Session)

Hang out and discuss how the events of COVID-19 have changed the way you do business, or whatever else comes to mind.

HINT: any time throughout the day, you may go to the Sessions Area and click the “Add Session” button to set up your own meet and greet. Use the Event Chat to spread the word, or invite-only those you want to meet using the People tab.

11:30 a.m. 

On the Hopin Main Stage

(1.0 Elective CE)

How Much Should You Charge For Your Services?

By James Wright, FAIBD
Residential Design Solutions, Columbus, OH

“What, and how, do you charge your clients?” is a touchy subject for a professional association, when it comes to anti-trust laws. This session tackles the question using a fictitious company, offering imaginary services and lets you fill in the blanks for yourself, literally. An Excel spreadsheet, available through DesignerDocs(TM), will be used to illustrate the questions you should be asking yourself as you determine what rates are needed for your business to thrive. Determining your hourly rate is just part of the process. You’ll also learn how to create flexibility in your pricing, tips on meeting a client’s budget and value, setting timetables, and developing the “feel” when you meet with a client the first time.

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Immediately following the presentation

In a Hopin Session Room

Offstage: with James Wright, using a webcam and mic, meet with Jim after his presentation. Ask questions, tell stories, and meet some of the other attendees. Or just listen in while others do.
12:30 p.m. 

In a Hopin Session Room

(1.0 Elective CE)

CEUs And You: The Best Ways to Broaden Your Horizons And Hone Your Craft (A Moderated Session)

By Fernando Pages Ruiz
Consultant at Vinyl Siding Institue, Editor, ProTradeCraft.com, Contributing writer, Fine Homebuilding Magazine

There are plenty of ways to continue broadening your horizons as a professional building designer. Which are the best ones for continuing your education and honing your craft? Learn from an industry journalist who is curious by nature. Fernando Pages has published several hundred articles and two books with Taunton Press. He is a regular keynote speaker, panelist, and seminar provider at construction conferences throughout the US, Mexico, and Canada, as well as Egypt. Fernando holds a BA in Fine Art from the California Institute of Arts, but he agrees that the real education begins after school. Take advantage of this opportunity to discover how to study architectural styles, international cultures, building techniques, and more, all on your own, at little or no cost.

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12:30 p.m. 

In a Hopin Session Room

Like Minds Align (An Open Session)

Hang out, share your business challenges and invite others to suggest solutions, or whatever else comes to mind.

1:00 p.m. 

On the Hopin Main Stage

(1.0 Elective CE)

W2 vs. 1099: How Contractors and Employees Differ

By Lisa Shaffer
AIBD Treasurer (Elect) and territory manager for Prova by MD-Pro

It seems to either be feast or famine in our industry and many times small firms are hesitant to hire in fear the workload won’t continue. That’s when hiring independent contractors to pick up the slack comes to mind. Other times, hiring someone to work in your office is the choice. In either case, are you able to tell the “employees” and the “contractors” apart? Get to know the significant differences, both in terms of workers’ personal bottom lines and in the eyes of the IRS. Better understand the nuances of job scope, job descriptions, and what to do if you happen to misclassify your employees. Learn the purpose of a 1099 and a W-2, as well as avoid costly penalties by knowing how to determine job status, correctly.

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Immediately following the presentation

In a Hopin Session Room

Offstage: with Lisa Schaffer, using a webcam and mic, meet with Lisa after her presentation. Ask questions, tell stories, and meet some of the other attendees. Or just listen in while others do.
2:00 p.m. 

In a Hopin Session Room

(1.0 Elective CE)

Coronavirus Update: Long-Term Economic Impact Forecast (A Moderated Session)

By Elliot Eisenberg, Ph.D.
The Bowtie Economist, ECON70.com, the home of Graphs & Laughs

A fun, fast-moving, entertaining, and very informative, 30-minute presentation on the COVID-19 shutdown and what it’s done to our economy. Elliot will predict how GDP will perform, what interest rates will do, how the labor market will behave, how much firms will spend, how the residential housing sector and real estate, in general, will perform this year (no sugar coating), and why! Stick around after, get in the queue to participate in the session, ask questions, provide your feedback. Elliott loves to interact with his audiences.

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2:00 p.m. 

In a Hopin Session Room

Let’s Do Lunch (An Open Session)

Grab a sandwich (on your own) and hang out with other industry business leaders and discuss whatever comes to mind.

2:30 p.m. 

On the Hopin Main Stage

(1.0 Elective CE)

High Impact Business Planning

By: Dino Eliadis
Business Growth Simplified and DE Incorporate

A business plan should be helpful, not hindering! Too many business planning tools build a big bulky plan which does little to help you organize your day-to-day operation to meet your annual business goal and objectives. This small business tool focuses everything down to a 3-page plan with a 1-page budget. Could you use that? Quarterly action plans help you delegate responsibility to the right people and create accountability in achieving your vision!

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Immediately following the presentation

In a Hopin Session Room

Offstage: with Dino Eliadis, using a webcam and mic, meet with Dino after his presentation. Ask questions, tell stories, and meet some of the other attendees. Or just listen in while others do.
3:30 p.m. 

In a Hopin Session Room

Made to Mingle (An Open Session)

Join in and grow your connections. You’ve seen the names in the Event Chat, now see the faces. AIBD conference connections can last for decades!

4:00 p.m. 

On the Hopin Main Stage

(1.0 Elective CE)

Building A Business To Last Forever

By: Patrick Carpenter
Gritt Business Coaching

We don’t live forever, but have you ever thought about your business being immortal? Or are you imagining it dying when you stop working? It doesn’t have to be that way if you have the right vision. Patrick will explain the popular ways building designers can structure their companies to have value, even after their gone. Shoot, maybe you can even leave early if that’s of interest to you. Patrick is the son of the late Jill Carpenter, who helped to pioneer the concept of Open Book Management. He will share the processes of increasing employee productivity, cash flow, and how you might see your life-changing with the right plans in place. Of the options, Patrick will present an employee stock ownership plan (ESOP). This is an employee-owner program that provides a company’s workforce with an ownership interest in the company. And your opportunity to retire.

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Immediately following the presentation

In a Hopin Session Room

Offstage: with Patrick Carpenter, using a webcam and mic, meet with Patrick after his presentation. Ask questions, tell stories, and meet some of the other attendees. Or just listen in while others do.
5:00 p.m. 

In a Hopin Session Room

Hard Hat Happy Hour (An Open Session)

Let’s all get together one last time and discuss what we learned, how we can apply it, and what your goals are for the future, or whatever else comes to mind.

5:30 p.m. ~ 5:45 p.m.

On the Hopin Main Stage

Conference Wrap Up

Stick around for some association updates and inspirational thoughts from the AIBD President, Karen Kassik-Michelsohn, AIBD President (Elect), Bernie Kern, and AIBD Executive Director, Steve Mickley.

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Return to the main conference page

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